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Advertising and promotion

We offer a range of opportunities to advertise and promote your brand or organisation.

Advertising

We offer advertising space in our resident magazine, Your Westminster, which is posted to 120,000 households four times a year.

Advertising space is also available in Westminster Plus magazine, posted to 30,000 people aged 65 and over three times a year.

If you are interested in booking space, please email [email protected] for rates and availability.

Banners, bunting and street dressing

If you want to attach anything to lampposts or any other street furniture, please let us know so we can agree permission. Planning permission or advertising consent may be needed. Please note:

  • street decorations must not block CCTV cameras or emergency access
  • it should be at least 5.2 metres above the road and at least 2.6 metres over the footpath
  • we will need a 24-hour telephone number and contact name so that your contractor can be contacted in an emergency
  • if you need to use power for illuminated decorations, please let us know
  • you will need a crane or aerial platform licence if you need equipment to install your dressing and can apply as part of your event application

West End LIVE 2025 sponsorship

West End LIVE showcases live performances from top West End musicals in Trafalgar Square every summer. In 2025 we will celebrate 20 years of show stopping performances and sponsorship opportunities are now available from £11,000 plus VAT.

The event attracts up to 70,000 visitors from across the UK and beyond, making it the largest free event of its kind featuring 60 top shows and 500 performers. 

The event is presented by Westminster City Council and the Society of London Theatre to support theatre ticket sales, promote the West End and help people to access free live theatre.

Please email [email protected] or call 07971 026 113 to discuss your requirements and find out more.

Charity collections

If you are collecting money, you will need a Street Collection Licence from the Metropolitan Police.

Eros digital media advertising

The Eros statue at Piccadilly Circus is available for digital media advertising from November to January. This opportunity is visible to over 115,000 daily users of Piccadilly Circus Underground station and visible to one million motorists every fortnight. 

Lamppost banners

Advertising opportunities are available at these locations:

  • Charing Cross Road
  • Cockspur Street
  • Haymarket
  • Long Acre, Covent Garden
  • St Martins Lane, Covent Garden
  • Shaftesbury Avenue
  • The Strand

Please email [email protected] to find out more.

Product sampling

We support product sampling in our parks and open spaces. Please contact us if you are interested in sampling in other locations within the city.

Street trading

You will need a street trading licence to trade in a Westminster market.

View available pitches and find out how to apply on our markets pages.

We do not support street trading outside of our markets or events except on isolated pitches.

Published: 6 January 2021

Last updated: 30 October 2024